“The greatest moralizing and socializing force of all time.”

The students took it down in their little books. Straight from the horse’s mouth.

Once more the Director touched the switch.

“. so frightfully clever,” the soft, insinuating, indefatigable voice was saying, “I’m really awfully glad I’m a Beta, because .”

Not so much like drops of water, though water, it is true, can wear holes in the hardest granite; rather, drops of liquid sealing-wax, drops that adhere, incrust, incorporate themselves with what they fall on, till finally the rock is all one scarlet blob.

“Till at last the child’s mind is these suggestions, and the sum of the suggestions is the child’s mind. And not the child’s mind only. The adult’s mind too-all his life long. The mind that judges and desires and decides - made up of these suggestions. But all these suggestions are our suggestions!” The Director almost shouted in his triumph. “Suggestions from the State.”

-- Brave New World, Aldous Huxley, 1931